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Online Audience Insight: Jan 2009 |
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| The Search for Satyam on the Internet |
| News travels fast over the Internet - and how! A snapshot of Indian consumer
behaviour over the Internet reveals the Satyam saga has reached new heights -
grabbing eyeballs over blogs, social networking sites, news portals and even
discussion groups. |
The ViziSense Pulse for January, shows crazy search activity for Satyam
increasing, as news of the crashing Satyam stock prices broke out. Notice how
on 9th Jan, as Satyam's stock price plunged to its lowest - Rs. 23.85 - the
ViziSense Pulse ratings for Satyam soared! Ramalinga Raju is much more sought
after than Barack Obama - as search trends show that in the first ten days of
January the search for Raju superceeded Obama. |
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| The ViziSense Pulse for Satyam |
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| * ViziSense Pulse Points are a statistical measure of Search Keywords and Pages Viewed |
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| Search Trends: Ramalinga Raju vs. Barack Obama |
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Satyam's chairman Ramalinga Raju resigns, admits fraud |
President Obama retakes oath of office |
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| Top 10 Domains in India |
| Domain |
Unique Users per Month (M)
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| Top 10 Domains in India |
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| Top Sites by Category |
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Top Site |
Reach (%) |
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| Social Networking |
orkut.co.in |
39.8 |
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| Web Portal |
Yahoo.com |
62.4 |
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| Banking |
icicibank.com |
8.8 |
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| Photo / Video Sharing |
youtube.com |
21.8 |
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| Job Search |
naukri.com |
10.2 |
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| eCommerce |
irctc.co.in |
11.9 |
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| Information |
wikipedia.org |
16.4 |
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| Matrimony |
Bharatmatrimony.com |
5 |
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| Software / Technology |
Microsoft.com |
23 |
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| Want to know more about the Indian Online Audience? Email us at contact@vizisense.com |
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